Renewability

Paper and board products are made from a natural and renewable resource: the forest.
Growing more trees helps to slow down global warming, reduces CO2 levels.

Recyclability

Paper and board products are collected and then recycled. In many cases they are 100% recyclable.
Paper and board packaging is the most recycled packaging material.
With a recycling rate of 72%*, the European paper industry achieved a world record.

Protection

Paper and board packaging prevents wastage and spoilage by protecting the
goods. Its major role is to make sure that products arrive safely at their final destination.

Paper and board packaging is safe and hygienic.

Branding

Paper and board products are ideal promotional tools, with endless possibilities for attractive graphics and design.

They are an excellent communication support, able to display all kinds of useful information that are required either for legal, logistical or communication reasons.